Cold Email

Top 5 Mailshake Alternatives for Supercharging Your Email Outreach

Discover the best Mailshake alternatives! Supercharge your email outreach with our top 5 picks. Boost productivity and engagement today.
Arslan Nasir
13 minutes
Mailshake alternatives

Image source: G2

The selection of tools plays a crucial role in determining the success of outreach campaigns. 

Although Mailshake has been a popular choice for email outreach, due to its limited integration options, issues with setting up custom tracking domains, lack of auto-personalization, built-in CRM, and high pricing, businesses are turning to other software that might better fit their needs. 

In this blog post, we will explore the top 5 Mailshake alternatives that offer similar features and functionality at affordable prices and can enhance your email outreach efforts. 

Let's get started.

Our criteria for choosing the best Mailshake alternatives

While selecting the best Mailshake alternatives, we considered several crucial factors to ensure these tools fulfill your expectations.

Features and functionality

We looked for tools with robust email automation, personalization options, email tracking, and analytics to help you improve your outreach campaigns.


We searched for alternatives with intuitive interfaces, user-friendly features, and a smooth workflow to provide a seamless experience for users of all skill levels.


Alternatives should have competitive pricing plans that align with their benefits and features.

Customer support

We recommended Mailshake alternatives that have responsive customer support teams available to assist users with any issues or questions that may come up.


We evaluated the pricing plans of each alternative to determine their affordability.

Integration with third-party tools

We picked Mailshake alternatives that integrate with commonly used third-party tools such as CRM systems, email providers, and other marketing automation platforms.

Current user reviews

To ensure the accuracy of our recommendations, we considered the feedback and reviews from current users of the Mailshake alternatives. It gave us valuable insights into the user experience and overall satisfaction with each tool.

Now, let's explore the top five Mailshake alternatives and their unique offerings.

The best Mailshake alternatives for email outreach campaigns

In this section, we will share all the essential information about the best Mailshake alternatives you can consider implementing into your workflow. 

Let’s start with our list.


Skua cold email outreach platform

Skua is our platform for cold email outreach that uses AI technology to help you generate more income through warm conversations. It offers automated account warmup and smart sending capabilities, protecting your sender's reputation and ensuring high email deliverability.

Skua optimizes email-sending patterns using AI to boost your open rate and increase recipients' responses, allowing you to focus on closing your deals.

Get a free trial today, focus on closing deals and let Skua take care of everything else.

User rating

As a new player in the market, Skua does not have a rating on G2 yet. However, users have given positive feedback about its robust features and excellent customer support.

Features shortlist

Skua features
  • Email deliverability: Ensure your emails reach the recipients' inboxes, increasing their visibility and preventing them from ending up in spam folders.
  • Email warmup: Avoid deliverability problems by gradually increasing your email-sending volume, fostering trust and credibility with email providers and preserving a positive sender's reputation.
  • Cold email campaigns: Develop tailored cold email campaigns with Skua to enhance lead engagement. Customizing your messages for each recipient helps you generate more leads, nurture stronger relationships, and achieve higher conversions over time.
  • Duplicate email checker: Avoid triggering spam filters by sending the same message to the same person multiple times. Skua allows you to remove duplicate email addresses before starting your campaign, saving you resources and protecting your sender's reputation.  
  • Email scheduling: Optimize your email open rates using Skua's scheduling feature to send messages at the most favorable day and time. With this approach, you can improve the likelihood of your recipients paying attention to and responding to your messages, ultimately maximizing the effectiveness of your campaigns.
  • Inbox rotation: Forget managing separate campaigns for each of your sending accounts. With Skua, you can consolidate all your accounts into one campaign, enabling you to optimize email distribution. Skua will seamlessly rotate between these accounts when sending emails, making your campaign appear more natural. It prevents your messages from being perceived as spam, improves deliverability and increases the effectiveness of your outreach efforts.
  • Unified inbox: Manage all your conversations in one centralized location to streamline your communication efforts. Label your leads and easily search messages by lead name to keep track of interactions, ensuring optimal lead management and a comprehensive overview of your results.
  • A/Z testing: Improve your email performance by experimenting with different subject lines, body copy, and CTAs. You can create unlimited variations of your copy to find the best combination.
  • Simplified CRM: Effortlessly keep track of leads who expressed interest, scheduled meetings, generated opportunities, and closed deals in one convenient location with an easy-to-use CRM.
  • Spintax: Enhance email deliverability by generating unique content for multiple recipients. With Skua, you can create variations of words, sentences, or phrases within a single email template, which helps you avoid spam filters by randomizing the content for each lead.
  • Analytics and reporting: Monitor the number of leads you've reached, gauge engagement by monitoring opens, clicks, and responses, and assess the effectiveness of your email initiatives. You can customize the time frames to analyze performance over specific periods and make data-driven decisions.
  • AI: Prepare persuasive email copy, create the entire campaign sequence and optimize deliverability with Skua's AI-powered approach. You can also auto-classify responses to efficiently manage incoming replies and identify high-value leads based on interactions, leading to a more successful outreach strategy.

Why choose Skua

The standout feature of Skua is its AI-driven approach toward cold outreach campaigns. 

It uses machine learning algorithms to optimize various aspects of an outreach campaign, such as delivery times, subject lines, and follow-ups, thereby ensuring higher engagement rates than traditional tools like Mailshake. 

Additionally, it has built-in mail merge tools allowing you to send personalized emails at scale while maintaining human-like conversation threads with prospects.


Skua integrations

With Skua, you can use webhooks or integrate seamlessly with popular CRM platforms like HubSpot and Pipedrive, HighLevel sales and marketing solution and Hyperise for image or video personalization.

You can also connect your Gmail, Google Workplace, and Microsoft accounts or add other email providers.

Customer support

Our customer service team is highly responsive, providing quick resolution times via chat or email. We also provide a help center and a dedicated implementation manager to assist you in setting up your account.


Skua provides a free trial to test all available features. When the trial expires, you can select monthly plans or subscribe to annual ones, saving up to 30%.

  1. Starter plan costs $34/month or $28/month billed annually and includes unlimited email accounts and warmups, 1,000 active leads and 5,000 emails.
  2. Growth plan costs $99/month or $84/month billed annually and includes unlimited email accounts and warmups, 25,000 active leads and 100,000 emails.
  3. You can also contact us for a custom pricing plan.


  • AI-powered tool offering advanced personalization capabilities
  • Unlimited email accounts and warmup
  • Built-in verifier reduces the bounce rate
  • Sends mass emails without compromising quality
  • Inbox rotation


  • Lack of user reviews on review platforms
  • No free plan is available

Take advantage of the opportunity to revolutionize your cold email outreach. 

Start a free trial today and experience the power of AI-driven email marketing.

2. GMass

GMass  mail merge Chrome extension

Image source: Capterra

GMass is a mail merge and mass email campaign Chrome extension that integrates with Gmail. It allows you to send bulk emails, create automated email sequences, and track your campaign's performance directly from your Gmail inbox.

Learn more about GMass alternatives.

User rating

The user rating for GMass on G2 stands at 4.7 out of 5 stars, indicating high satisfaction among its users.

Features shortlist

  • Email scheduling: Schedule your cold emails for specific times or configure them to repeat at desired intervals
  • Built-in email verifier: Ensure high email deliverability by verifying all recipient addresses before starting your campaign
  • Bounce management: Keep your lists clean and avoid emailing invalid addresses
  • Email tracking: Monitor opens, clicks and replies in real-time to gauge how well your campaign is performing
  • Email templates: Use your sent emails as templates for future campaigns 
  • Built-in mail merge tools: Create personalized emails using custom fields from a spreadsheet or Google Contacts
  • A/B testing: Assess the performance of different variations and select the most effective one for your upcoming campaign


Besides integrating with Gmail, GMass can connect with Google Sheets for data import/export capabilities, making it easy to deal with large volumes of contacts or complex data sets.


GMass provides individual and team plans billed monthly or annually. Each plan includes a different feature set. There is no free plan or a free trial.

  1. Individual plans range from $19.95 to $49.95 per month, while the annual payment options range from $199 to $499. 
  2. The pricing for team plans depends on the number of users. It ranges from $125 per month or $1,250 per year for five users to $1,495 per month or $14,950 per year for 100 users.
  3. There is no custom plan available.

Customer support

If you need help with GMass, you can fill out the support form or read their support guidelines. It doesn't offer phone or chat support.


  • Affordable pricing plans
  • Fully integrated within Gmail
  • No need for external SMTP servers


  • Limited design functionalities compared to dedicated ESPs
  • Limited integration possibilities outside the Google ecosystem

3. Woodpecker

Woodpecker cold email outreach tool

Image source: Capterra

Woodpecker is a cold email outreach tool for B2B companies. You can also use it as an agency and sales outreach tool. It's a good choice for sales teams and marketers who want to automate their cold email outreach campaigns and follow-up emails.

Learn more about Woodpecker alternatives.

User rating

With a user rating of 4.3 out of 5 stars on G2, it's clear that users appreciate what Woodpecker has to offer in terms of functionality and ease of use.

Features shortlist

  • Built-in email verifier: Ensure high email deliverability by verifying invalid email addresses that might impact your results
  • Personalized cold email campaigns: Streamline your workflow with customizable sequences that include initial messages and follow-ups
  • Email templates: Develop, modify, distribute, and save email templates without extra fees
  • A/B testing: Experiment with various email components and determine which ones are most effective in achieving your goals
  • Domain warm-up and recovery: Ensure your emails do not end up in spam folders by taking necessary precautions
  • Email deliverability: Identify any delivery issues before they negatively impact your results
  • Bounce shield: Avoid being blocked by your email provider for exceeding sending limits


This cold email outreach platform provides robust integrations. You can connect Woodpecker with various CRM systems such as Pipedrive, HubSpot, Zoho, and Salesforce, allowing you to sync data across platforms.


Woodpecker provides a 7-day free trial. Its pricing depends on the number of prospects you can contact monthly or annually.

  1. The lowest plan costs $54 monthly for one email slot or $528 billed yearly and allows you to reach out to 1,500 potential customers per month or 50 prospects daily. 
  2. The highest plan costs $64 monthly per email slot or $624 billed yearly and does not have any restrictions on the number of prospects.
  3. You can also ask for custom pricing.

Customer support

The customer support team at Woodpecker provides prompt assistance via live chat or email.


  • Offers unlimited email accounts
  • Built-in email verifier ensures high deliverability rates


  • No free plan is available
  • There is no refund policy
  • UI can be better
  • It might be expensive for startups 

4. Lemlist

Lemlist email outreach tool

Image source: G2

Lemlist is an email outreach tool that allows you to send personalized cold email campaigns. It is a good option for B2B lead generation and appointment-setting agencies that aim to achieve high email deliverability.

To learn more read our Instantly vs Lemlist comparison or our guide on Lemlist alternatives.

User rating

Lemlist has a 4.1 out of 5 stars rating on G2, reflecting its effectiveness as a good Mailshake alternative.

Features shortlist

  • LinkedIn Sales Navigator scraping: Search potential leads and use them directly in your outreach campaigns
  • Lead enrichment: Find leads' emails automatically and enhance your recipient list
  • Hyper-personalization: Tailor your outreach based on prospect data and interest to boost your results
  • A/B testing: Evaluate campaign elements to find the ones that bring the most conversions
  • Lemwarm: Reach recipients' inboxes by warming up, monitoring and boosting deliverability during the entire campaign
  • Email verifier tool: Authenticate email addresses to improve your email reputation
  • Dynamic variables: Use personalization in text, image, video and website to generate more replies
  • Multi-channel prospecting: Reach leads on channels they use the most to boost their engagement and responses
  • Cold email sequences: Automate follow-up emails with custom sequences
  • Unlimited email tracking: Track real-time open rates, click-through rates, and response rates


Lemlist integrates with popular tools like Gmail Inbox, LinkedIn Sales Navigator, Zapier, Salesforce, HubSpot, Pipedrive, and Uplead, enhancing productivity by syncing all data across platforms.

Customer support

Lemlist offers live chat support besides its extensive online knowledge base and help center.


Lemlist offers a free trial. It provides two pricing plans billed monthly or yearly:

  1. Email outreach for $59/seat/mo or $50/seat/mo billed annually includes 250 AI tokens, access to the AI add-on and a Lemwarm essential plan.
  2. Sales engagement for $99/seat/mo or $83/seat/mo billed annually includes 500 AI tokens, access to the AI add-on and features like automated LinkedIn outreach.
  3. An agency plan is also available, but you must join the waitlist.


  • High deliverability rates
  • Advanced personalization features
  • Built-in follow-up automation


  • No free plan is available
  • Slow loading speed
  • Complicated support process
  • Quite expensive for new businesses
  • Bugs with Pipedrive integration
  • UX might be better

5. Reply

Reply AI sales engagement platform

Image source: Capterra

Reply is an AI sales engagement platform that helps sales reps boost leads and increase revenue quickly. It allows you to automate follow-up emails, create personalized drip marketing campaigns and use multichannel outreach automation to drive results.

User rating

According to G2 user reviews, Reply has an average rating of 4.6 out of 5 stars, with users praising its ease-of-use and robust features.

Features shortlist

  • Reply data: Search over 140 million contacts, create prospect lists with valid contact information, sync them with your CRM, and engage with your prospects
  • Email validation: Reduce the bounce rate by verifying the validity of each recipient's address before sending out emails
  • Multichannel sequences: Create automated sequences across multiple channels, including LinkedIn, phone calls, and emails, to engage prospects wherever they are most active
  • Social automation: Send connection requests or messages on LinkedIn and expand your reach beyond traditional emailing strategies
  • Cloud calls: Make calls directly from the browser without additional hardware or software requirements while keeping all communication centralized within one platform
  • Meeting booking: Allow leads to book meetings directly from an email sequence
  • Triggers: Perform tasks automatically generated from sequence steps, such as making phone calls, connecting with professionals on your network, and syncing data with your CRM system


Reply provides solid integrations with popular platforms such as Zendesk Sell, Close, Freshsales, and Salesflare, among others, offering flexibility in managing your lead generation efforts across different channels.


Reply offers one free and three paid plans:

  1. Starter for $60/user/month with one mailbox and 10K data credits/month
  2. Professional for $90/user/month with two mailboxes and 10K data credits/month
  3. Custom with four mailboxes. You need to contact sales for more information.

Customer support

The customer support team at Reply is highly responsive via live chat or email. You can also check out their help center to find answers to common questions.


  • Good customer support
  • Robust reporting features
  • Intuitive interface
  • LinkedIn automation


  • The daily limit for sending emails per email address
  • Massive differences between the weblog and the Chrome extension 
  • Doesn't include spellcheck for outreach emails
  • High learning curve
  • Chrome extension is sometimes slow or crashes

Mailshake alternatives: A short overview 

Now that we have discussed all the Mailshake alternatives let's summarise the essential information about each tool.

Tool G2 rating Best for Key features Pricing
Skua N/A Scaling your outreach campaigns with unlimited email accounts and AI optimizations for deliverability and response AI-driven approach toward cold emailing campaigns, email warmup, email verifier, inbox rotation, robust analytics Provides a free trial and starts at $34/month
GMass 4.7 out of 5 stars Sending mass emails, creating automated email sequences, and tracking your campaign's performance Email scheduling, tracking verifying, bounce management and
A/B testing
Starts at $19.95/month for individual plans and $125 per month for five users on team plans
Woodpecker 4.3 out of 5 stars Cold email outreach, sales assistant and agency outreach tool Email verifier, personalized cold email campaigns, email templates, domain warm-up and recovery Provides a free trial and starts at $54 monthly for 50 prospects daily
Lemlist 4.1 out of 5 stars Personalized cold email campaigns and high email deliverability LinkedIn Sales Navigator scraping, lead enrichment, hyper-personalization, multichannel prospecting Provides a free trial and starts at $59/seat/mo
Reply 4.6 out of 5 stars AI sales engagement platform for automating follow-up emails, personalized drip marketing campaigns and multichannel outreach automation Database of 140 million contacts, multichannel sequences, social automation, cloud calls, meeting booking Provides a free plan and starts at $60/user/month

Mailshake alternatives — to conclude

Skua warmup feature

Mailshake has gained popularity as an email outreach tool, offering a range of features to streamline email outreach campaigns. However, Skua emerges as a top choice when seeking the best alternative to Mailshake.

Skua is an AI-powered email outreach platform that goes beyond basic functionality. It provides advanced personalization features, automated follow-ups, and real-time analytics, making it a comprehensive solution for effective outreach campaigns. 

With Skua, you can create highly personalized cold email campaigns that resonate with your target audience, ultimately leading to higher open and response rates.

Skua ensures that no lead slips through the cracks. It automatically sends follow-up emails based on user-defined triggers, keeping your outreach efforts consistent and timely.

Furthermore, real-time analytics provide valuable insights into your campaigns' performance. By analyzing data on opens, clicks, and conversions, you can make informed decisions to refine and optimize your outreach efforts, leading to better results.

Click here to sign up and unlock the power of Skua!